Patient-Centric strategy is the latest plan to be touted for success. But, what does this actually mean and is this something new?
Most healthcare providers would define patient-centric models as servicing patients in the most compassionate and considerate way. Patients in today’s world don’t want to feel dictated to. Rather, they want to be an integral part of their medical team, managing their own health care and in the forefront of all decisions that will impact their lives. The thing is, most patients are apprehensive and at a standstill when there is a difficult choice in treatment plans or diagnoses.
Physicians and healthcare providers are faced with juggling schedules with electronic medical record program challenges and paying attention to patients rather than computers at a time when there is a more stressful environment, getting patients in and out of the office expeditiously and ever mindful of doctor rating services. All this is done with shrinking reimbursement rates.
Key strategy is to create an optimal experience for the patient where physicians, staff, care teams, and patients come together for the same goal and healthcare plan.
Points to implement in the overall experience for each patient includes:
- Customized and personalized experiences for individuals from the time they enter the office
- Content provided to patients in the form of tip sheets, what to expect, newsletters, ezines
- User-friendly portal availability for patients to log in and participate
- Social media involvement
- Interaction with iPads, screens, tablets and charts that are responsive to patient needs
These strategies enable patients to connect with you and their digital records, following their progress and giving input. Getting patients more engaged and involved means more compliance and a greater understanding of medical goals and how to achieve them.
By doing this, both patients and physicians gain from the improved quality of care.
Whether it is an answer to a question that the patient posts in her portal or on social media, just like calling the office to speak with the physician, the key is to be responsive. Patients want answers and while your attention is already stretched, they want to know that you are there, that you hear them and that you will respond.
If time does not permit a timely response, have staff members participate in the response process, even when it is online. In terms of newsletters and content that you provide your patients and prospective patients, if you do not have the time, outsource it.
I would be happy to discuss your needs with you. Call 561-325-9664. Speak to you then!